What is SEO and how is SEO used?

Search Engine Optimization appeared in 1991 due to a considerable requirement for structure and accessibility. Two years later Excite revolutionized the way information was classified. Later in 1996 Sergey Brin and Larry Page created BackRub which later will evolve into google. SEO was a conflicted  and regulations were not as strict as they are in present allowing marketers to use unethical techniques to promote their website. Google seen an opportunity in this and they created algorithms which focused on websites content relevance and quality forcing the SEO sector to adopt ethical optimization steps and encouraged the use of relevant and quality content. Today's video will have a brief look on SEO and certain aspects related to search engine optimization (Blue Team, 2017).

References

Blue Team, 2017. A Brief History of SEO. [online] Bluefrogdm.com. Available at: <https://www.bluefrogdm.com/blog/a-brief-history-of-seo#:~:text=SEO%20Is%20a%20Millennial&text=In%201993%2C%20Excite%20revolutionized%20how,search%20engine%20to%20date%3A%20BackRub.> [Accessed 22 July 2022].

GeeksforGeeks, 2022. Difference between Search Engine and Web Browser - GeeksforGeeks. [online] GeeksforGeeks. Available at: <https://www.geeksforgeeks.org/difference-between-search-engine-and-web-browser/> [Accessed 22 July 2022].

Oracle, 2022. Search Engine Optimization. [online] Docs.oracle.com. Available at: <https://docs.oracle.com/cd/E23095_01/Platform.93/ATGProgGuide/html/s1401searchengineoptimization01.html> [Accessed 22 July 2022].

Search Engine Land, 2022. What Is SEO / Search Engine Optimization?. [online] Search Engine Land. Available at: <https://searchengineland.com/guide/what-is-seo> [Accessed 22 July 2022].